Lead Magnet For Realtors

Learn what your home is worth with this easy online tool. Created for JNBRealty, LLC, a member of RE/MAX Flagship, to help improve customer service and lead generation.

This app proved to be an interesting challenge – how to gather leads from potential sellers quickly and with as few barriers as possible. In this app, a potential buyer can learn what the value of their home is. Of course, by entering their address, it instantly provided the broker with the address of a homeowner who is potentially looking to sell. From there the broker can reach out to the prospect for more information.

As an added incentive, you may notice that when the user moves to leave the web app without providing an address, it will pop up a helpful white paper on selling one’s home – increasing the stickiness of the app and improving the odds of retaining this valuable lead.